Millennials make up a significant portion of the consumer market, and companies are still trying hard to appeal to this population—some with more success than others. Marketing tactics that have worked in the past simply may not be effective when trying to reach this particular generation, especially since most of them have now entered adulthood.…
When you hear the phrase “public speaking,” you might envision the act of standing in front of a group and giving a speech. It may even give you instant anxiety. But when you take the” public” out of public speaking, your stage fright might dissipate. Here is an example: I recently walked into a retail store…
Generally speaking, an organization wants to have its most experienced people in positions of leadership. However, the mere fact that you have experience doesn’t mean that you don’t have any flaws in your management style. Therefore, it is important to understand what your flaws may be and to look for ways to correct them. Here…
The importance of excellent leadership skills cannot be emphasized enough in today’s competitive environment. Having good leaders at the helm could mean the difference between productivity or a waste of resources. Although there are many naturally talented leaders who can instinctively guide a team or department, many good leadership skills are actually learnable and can…
A friend of mine shared a story of an incident that occurred during a company party he attended. The celebration went well until alcohol made its entrance into the festivities. A senior leader in the company had too much to drink and made it obvious to everyone. In a conversation heard by everyone, she got…
In almost every entrepreneur’s journey, money is definitely one of the biggest challenges. Whether you’re just starting out and gathering money to launch or are seeking funding to aid your company as it scales, finding streams of support are critical to company growth. That’s why presenting a pitch for funding is so crucial. It’s the…
Not long ago, I was having a conversation about leadership with a sales executive, in which he shared with me some of the stressors he was dealing with. As I listened, it became apparent that other than the usual challenges surrounding the communications process, which every leader faces, the major theme that occupied his thinking…
There’s no question that there are times when moving your office could be a necessary evil. Perhaps you’ve entered into a better lease agreement, or maybe the move is part of a cost-cutting measure. Either way, you’re now tasked with moving your belongings. How do you go about doing it? There are a number of…
As a business owner, one of the things you probably realized fairly quickly was that there is so much more to running a business than just turning a profit. You also need to do everything in your power to protect it. One of the main goals of business asset protection is to significantly reduce or…